Why are you partnering together with TalkTalk?
Plume has announced the launch of its smart home services bundle
in the UK in partnership with TalkTalk. Available through an
invitation-only offering, the partnership will deliver a new level
of WiFi personalisation, connectivity and security in the home to
With Plume’s comprehensive membership and service bundle,
selected TalkTalk customers will benefit from faster, safer and
more reliable home WiFi. TalkTalk and Plume together will reach a
wider audience and deliver new, high quality services for the
This is the first of its kind consumer launch from Plume in the
UK and will be available by invitation to TalkTalk customers.
What’s included as part of the Plume membership?
The Plume membership offered specifically for TalkTalk customers
includes Adaptive WiFi, HomePass guest access, parental controls,
and the Plume app for £9 per month. This monthly fee includes a
two-SuperPod starter pack. Additional SuperPods are £69 each for
expansion of the home WiFi coverage area.
What are some of the challenges that consumers face in terms of
WiFi connectivity in the home?
With a rapidly increasing number of connected devices being used
in the home, consumer demand for connectivity is higher than ever.
However, getting WiFi to fill every inch of consumers’ homes with
a strong and reliable signal across all devices, can often be a
Plume is always learning about how consumers use WiFi in the
home, so it can allocate more capacity to the devices that need it
most and bring out the best in all digital experiences at home, in
addition to accommodating the needs of individual users.
How does this partnership enhance TalkTalk’s existing products
and what are the benefits to subscribers?
Plume works seamlessly with existing TalkTalk broadband services
and adds a layer of connectivity and personalisation to the home.
Its security features enhance TalkTalk’s existing range of
internet security and filtering products. Plume’s self-optimising
network can be set up in minutes via the Plume mobile app, using
high-performance SuperPods – tri-band WiFi devices that plug
directly into the wall.
Plume enhances TalkTalk’s existing products by constantly
analysing and adapting to each member’s unique environment, which
enhances WiFi signal and streaming capabilities. Its adaptive WiFi
fills every inch of the home with a strong, reliable signal,
ensuring a consistent experience across every device.
How are you providing/ensuring security from Plume through to
Plume’s HomePass feature allows members to personalise guest
access, create unique passwords, and control who gets on their
network, for how long, and what they can do.
Its advanced parental controls also offer further
personalisation by enabling parents to precisely control when and
what services their children have access to. The ability to freeze
Internet, block access to adult sites, or set access schedules
makes for ultimate peace of mind.
Are similar telecom partnerships in the works for other regions?
How many other partners does Plume work with currently?
We’re unable to go into specific customers at this stage,
however, what we can say is that Plume is witnessing great demand
for its solutions, both in Europe and around the globe. A high
volume of service providers now appreciate the benefits that a
cloud-driven strategy brings in enabling the rapid deployment and
scalability of services built on the home Wi-Fi infrastructure.
This coupled with our rapid expansion plans means that we’ll be
bringing you news of more launches very soon!
What are your future plans for Plume?
In addition to expanding into other markets we will continue to
develop services for the rapidly evolving smart home which include
greater levels of personalisation and security in the home. We’re
working extremely hard to add further services to our portfolio to
ensure that our partners can offer their subscribers the safest,
most secure, most reliable and most comprehensive in-home Wi-Fi
services package available.
Fahri Diner is the CEO and co-founder of Plume
Source: FS – All Tech News 2
Plume and TalkTalk team up to super-charge your home WiFi